Let’s say you have expertise in marketing in a specific area, whether education, church outreach, restaurants and bars, hotels and resort, music groups, small retailers, etc. You’d like to expand your business to provide your own brand of SMS marketing to your clients in your service package, but you are not sure how to begin.
The first thing you need to do is identify a trustworthy SMS provider who offers white label reselling. If you are using an SMS service yourself, and you’ve found the service to be excellent, you might not have to look much further, although, it’s good practice in business to accomplish research and compare prices with different providers. Nevertheless, a recognised relationship will probably be worth something, too.
Make sure you check the reseller packages and make sure that the different levels offer something that will suit you as you set up and also give this facet of your business room to grow.
text message marketing need to work out how you’re going to provide added value to the SMS service, in the event that’s what you choose to do. You also need to figure out if you’re likely to provide incentives and what they’ll be. For example, in case a client signs up with you for website design and hosting and SMS service as a package, perhaps you give them a special monthly deal.
It is possible to further assist your client by creating your own support material that targets particular conditions that your clientele are likely to face in developing SMS marketing, especially if they have no experience. If, for example, you work with restaurateurs, it is possible to provide examples of the types of advertising campaigns they may wish to run (coupons, 2-for-1 sales, etc.) and customer information they may desire to provide (specials, entertainment, new menu items, reservation alerts, etc.).
Of course, if your clientele is medical offices, lawyers, churches, auto sales, recreation facilities, retail stores, or real estate agents, you will provide slightly different advice and suggestions to fit the particular needs of whatever kind of client you have.
You will need a domain name to run your service from, but you may be able to connect it to a preexisting website.
Since you already have a small business with a clientele, your addition of SMS marketing services will undoubtedly be expanding your service, you already have a couple of customers to whom you can pitch your added service. It is possible to pitch your new service through emails, phone calls, social media, on your business cards, in text advertisements, in face-to-face meetings, via instant messaging services, and-of course-via SMS.
In addition, you might find that clients who sign up for your white label SMS services first will then become interested in another services that you offer, so each side of one’s business may feed another.